Checkmate: LinkedIn Transformation
Checkmate worked with us to make background-check compliance easier to understand. We created clear content that helped build trust with customers and brought in new leads.
The Opportunity
We designed a new look and content strategy for Checkmate’s LinkedIn presence, equipping their 5-person sales team with weekly thought-leadership posts that could also be repurposed across the company page.
The goal was to refresh their brand and showcase their expertise in workplace compliance.
What we did
- Managed 5 employee profiles + 1 company page
- Created weekly thought-leadership content
- Delivered a full visual and strategic refresh
The Outcome
- Consistent high-quality content for sales enablement
- All reps reported increase in leads and demo's booked from posts
- Stronger brand presence and trust with prospects
- Month-by-month increase in LinkedIn impressions and engagement
Content Examples
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